The move further underlines the emergence of MI Pro since it was relaunched by new owner Intent Media in March.
MI Pro is sponsoring five awards in total, namely Independent Retailer, Multiple Retailer, Retail Marketing Initiative, Customer Service and In-Store Presentation.
The big night takes place on Tuesday October 3rd at the The Savoy in London, with over 300 guests attending. Print and online readers of MI Pro can send nominations to firstname.lastname@example.org or fax 01372 750515.
"The MIA, wishes to acknowledge retail excellence in and is proud to have the new MI Pro co-sponsoring these sought after awards," said chief executive Paul McManus.
MI Pro reaches 6,500 retailers and professionals within the MI and pro audio markets.
“Sponsoring these awards is just part of our on-going investment in what is a very exciting market. The new MI Pro is making a real difference to retailers – giving them much needed information and support,” said managing editor Dave Roberts.
For more information about MI Pro contact Stuart.Dinsey@intentmedia.co.uk.