Booming casual games business gets own trade title

Intent Media, publisher of the leading games industry print and online brands MCV and Develop, has today launched a new trade website focused purely on video games’ fastest growing sector.
 
CasualGaming.biz will aid everyone selling, developing and distributing casual games for PC, console, mobile and TV formats. It will also provide information for those looking to enter the sector, estimated to be worth some $2.25bn*.  
 
The site will feature breaking news throughout the working day, regular interviews, features, analysis, statistics and more. 
 
There will also be a twice-weekly email newsletter sent to over 18,000 named professionals working in the interactive entertainment space. 
 
Site highlights include a Marketplace area for companies to showcase their latest Flash games to prospective publishers; a Directory; a Jobs Board and Community Blog for the entire casual games community.
 
Develop editor Michael French has been appointed executive editor of the site with MCVUK.com editor Tim Ingham acting as launch editor. 
 
"We have created CasualGaming.biz to serve a long-established, yet under-exposed games sector that everyone from retail to the biggest global publishers are investing in right now," said executive editor Michael French. 
 
A partnership has also been tied with the Seattle-based Casual Games Association.
 
Editorial: Michael.French@intentmedia.co.uk, Tim.Ingham@intentmedia.co.uk.
Advertising: Katie.Rawlings@intentmedia.co.uk, Lesley.blumson@intentmedia.co.uk

Trade award categories unveiled

All 14 awards will be presented at the Cafe Royal on Thursday October 9th, in front of over 300 industry representatives. BikeBiz will choose five Finalists per category, with a panel of up to 100 judges from the trade choosing the winners.

THE CATEGORIES

Independent Bike Dealer
Open to any UK IBD with five stores or less

Online Retailer
Open to any retailer (online-only or the website of a High Street store) which has a significant bike offering

Specialist Chain
Open to any specialist High Street retailer with five or more stores

Non-Specialist Chain
Open to any High Street retailer which has a significant bike offering

Distributor: Bikes
Open to any UK distributor specialising in supplying retailers with complete bikes and/or frames

Distributor: Parts and Accessories
Open to any UK distributor specialising in supplying retailers with bicycle parts and accessories

Sales Team
Open to any UK-based sales team of a distributor or manufacturer, including in-house staff and out-sourced service companies

Manufacturer
Open to any manufacturer (either based in the the UK or an overseas corporation boasting a UK office) which has achieved notable commercial or critical success and general high levels of performance over the past 12 months

Sales Triumph
This award will highlight the product that has achieved better-than-expected sales at UK retail. Essentially, the award will celebrate the over-achiever of the past year

Product Innovation
Open to any distributor or manufacturer across all categories. Can be a single new product, range or product amendment. Must have been introduced to the UK market over the past 12 months

Marketing Team
Open to any UK-based marketing team with specialist or significant responsibilities within the cycling sector

Consumer Magazine
Open to any UK-based print publication specialising in cycling

Consumer Website
Open to any UK-based online editorial site, whether a news and reviews-based resource or an enthusiast blog.

Open to companies, associations and private individuals

There will also be a special Industry Achievement Award. This will be given to an individual who has contributed significantly to the business either over the past 12 months or historically. It can cover commercial, technical or environmental criteria

HOW THE AWARDS WORK

Finalists are chosen by the BikeBiz team, but we take soundings from all elements of the trade and invite lobbying. Readers can bring to our attention their own company if they think they should be considered, or a customer/client.

Simply provide a brief summary of the relevant award and why you or someone else should be considered.

The lobbying starts today and runs until Friday June 27th. Finalists will be announced in the August edition of BikeBiz, followed by a dedicated brochure celebrating all Finalists in September.

To lobby, simply email Lisa.Foster@intentmedia.co.uk

Winners are chosen by a panel of up to 100 judges taken from all sectors of the industry. The names of the judges are revealed prior to the event, after they have completed their voting.

BOOK NOW

The BikeBiz Awards will take place on the evening of Thursday October 9th at the Cafe Royal in London. The host for the evening will be comedian, author and broadcaster Bob Mills.

Intent Media is looking to raise the bar compared to previous events in the cycling industry.

The evening includes a free champagne reception from 6.30pm, three course meal & coffee, complementary wine & beer, casino tables and a late licence until 1am.

Tables of 10 are priced at £1,475, with single tickets priced at £165.

Contact Orlaith.Kennedy@intentmedia.co.uk to reserve your place. This event will sell-out.

High value sponsorship packages, inclusive of a free table, on-the-night branding, complementary advertising and more are available via Stuart.Dinsey@intentmedia.co.uk.

Trade awards set for Cafe Royal

Over 300 representatives from all sectors of the business will attend, with 14 awards up for grabs. Host for the evening is comedian, author and broadcaster Bob Mills. Organiser Intent Media is running The BikeBiz Awards in the same week as The Cycle Show, which opens to the trade on the same day.

Final award categories will be announced shortly, covering retail, distribution, media and product innovation.

"We’re delighted to have secured such a high profile venue as Cafe Royal for this long awaited celebration of a fantastic industry. We also have a great host in Bob Mills," said BikeBiz publisher and Intent Media managing director Stuart Dinsey.

"Cafe Royal is an easy venue for anyone to attend. It is just a minute’s walk from Piccadilly Circus tube for anyone coming into town that day, and just a few stops up from Earls Court on the Piccadilly line for those attending the Cycle Show."

The evening includes a free champagne reception from 6.30pm, three course meal & coffee, complementary wine & beer on all tables, casino and late licence until 1am.

"We hope it’s clear we will be offering a high class event. If suppliers take customers, then it’s an economic night for what is being delivered," added Dinsey.

Tables of 10 are priced at £1,475, with single tickets priced at £165. Contact Orlaith.Kennedy@intentmedia.co.uk to reserve your place.

High value sponsorship packages, inclusive of a free table, on-the-night branding, complementary advertising and more are available via Stuart.Dinsey@intentmedia.co.uk.

MCV Awards ’08: The winners in full

The Japanese giant’s impact on the booming UK games industry over the past 12 months pushed it to victory across four award categories.

Nintendo won prizes for PR Team, Marketing Team and Games Publisher and then capped a very good night’s work by becoming the first ever company to win the prestigious Grand Prix two years on the trot.

Another multi-winner was Ubisoft. It wrestled the Sales Team award from THQ, which had won this competitive and much coveted category on the previous two occasions.

Ubi’s Assassin’s Creed also just pipped Sega’s Mario & Sonic At The Olympic Games to win New Games Brand.

There were some familiar names amongst the winners, such as GAME winning Specialist Retailer for the second year running, Microsoft picking up Game Campaign with Halo 3 and Electronic Arts beating its rivals to Best Trade Marketing Team.

But there were also plenty of new names being handed awards by special guest comedian Simon Amstell.

Amongst these were Independent Retailer of the year Grainger Games, which has become a growing force on the High Street.

Zavvi, previously Virgin, won Star Store for the fine retail experience offered by its Oxford Street outlet.

Codemasters beat off stiff competition to win UK Development Team and 505 Games was a highly popular winner of the Sales Triumph award thanks to the stunning success of Cooking Mama.

A judging panel of 89 senior figures from all sectors of the industry chose the winners from a set of Finalists announced earlier in the year.

Photos and tales from last night, plus another full review of all the winners, will appear in MCV next week.

The winners in full:

RETAIL CATEGORY

Independent Retailer:
Grainger Games

Specialist Retailer:
GAME

Entertainment Retailer:

HMV

Online Retailer:

Play.com

Star Store:

Zavvi, Oxford Street

PR & MARKETING CATEGORY

PR Team:
Nintendo

Game Campaign:

Halo 3 (Microsoft)

New Games Brand:

Assassin’s Creed (Ubisoft)

Trade Marketing Team:

Electronic Arts

Marketing Team:

Nintendo

PEOPLE & INDUSTRY CATEGORY

UK Development Team:
Codemasters

Distribution Team:

Centresoft

Sales Triumph:

Cooking Mama (505 Games)

Sales Team:

Ubisoft

Games Publisher:

Nintendo

SPECIAL RECOGNITION

Paul Donnelly (Gem)

GRAND PRIX

Nintendo

MCV Awards video online now

Ever wanted to see the industry’s finest singing along to Take That? Neither did we until last night.

But following our biggest ever awards bash, we’ve been flooded with requests to see the MCV Awards video once more…so as we’re so kind to you all, here it is.

Special thanks to Gamer TV and all that took the time out to participate – tell us what you think in the comments thread below, and brace yourselves for next year’s offering…

BikeBiz Awards Unveiled

The BikeBiz Awards 2008 will run alongside this year’s Cycle Show, in London, taking place on the evening of the trade specific day of Thursday October 9th. The venue of the event will be announced next month.

"A trade awards event for such a vibrant business as the cycle industry is long overdue and will offer an enjoyable and valuable evening for the entire cycle business community – from the smallest independent dealer to large suppliers," said BikeBiz publisher and Intent Media managing director Stuart Dinsey.

"The BikeBiz brand is respected both in print and online. We have a strong relationship with our readers and will work closely with the industry to create an event it can be proud of.

"Intent Media already runs high quality awards in other entertainment and leisure markets and we will be bringing our experience and production values to the BikeBiz Awards."

Categories will be announced next month. The awards will have a transparent voting procedure, with the BikeBiz team picking five Finalists per category after a free-of-charge lobbying period.

A wide Judging Panel, drawn from all sectors of the business, will then choose the winners.

"This is an event for everyone. It will be affordable and prestigious, with huge reach thanks to the influence of the BikeBiz magazine and website," added Dinsey.

For sponsorship or ticket enquiries, please contact Carly Bailey on 01992 535647 or email Carly.Bailey@intentmedia.co.uk.

Intent Media launches mobile websites

Having already established themselves as the most important online trade resources across many of the UK’s leading industries, Intent Media’s web portfolio has launched into the mobile web space.

"Just like BBC Sport, we now provide news wherever you are and whenever you like," said Intent Media publisher and Intent Media boss Stuart Dinsey.

"We have the most relevant trade websites, Blackberry-friendly email news services and now a number of bespoke sites for browsing via mobile.

"We continue to set the pace with our integrated approach to news and information in these markets. No one can match our circulation, our authority or our passion.
 
"This is about investing in order to provide the best news and advertising solutions, whilst delivering the widest reach. We are the only trade publisher that is genuinely committed to growing our combined readership."

To see our mobile websites, follow the links below:

MCV – mobile.mcvuk.com
Develop – mobile.developmag.com
PC Retail – mobile.pcretailmag.com
Mobile Entertainment – mobile.mobile-ent.biz
ToyNews – mobile.toynewsmag.com
Licensing – mobile.licensing.biz
BikeBiz – mobile.bikebiz.com
Audio Pro – mobile.audioprointernational.com

Gem, Enta and John Lewis win big at PC trade awards

Gem was the star of the show, picking up the prestigious Grand Prix prize in recognition of the distributor’s outstanding achievements and new initiatives over the past year.
 
Entatech also stood out  – taking home two awards for Sales Innovation and Sales Team: Business. Fellow distributors XMA and VIP were also acknowledged, winning the Marketing and PR Team and Sales Team: Home awards respectively.
 
Retail wise, YoYoTech won best High Street Independent, while after a hugely successful period John Lewis was presented with the High Street Multiple Award. Elsewhere, Overclockers.co.uk took the online retailer prize.
 
Successful vendors such as Antec, AMD and Symantec were also rewarded with prestigious titles.
 
“It was a tremendous night. Huge thanks must go to the trade for supporting this new tightly-targeted and affordable awards event. Every major computing and technology buyer was in the room and there was a real sense of community,” commented PC Retail publisher and Intent Media boss Stuart Dinsey.

“Well done to the winners. They have won because the trade voted for them, so they should be very, very proud of their achievements.”

PC Retail Award Winners

High Street Independent
YOYOTECH
 
High Street Multiple
JOHN LEWIS

Online retailer
OVERCLOCKERS.CO.UK
 
Value Added Reseller
STONE COMPUTERS
 
Best Technical Support
FORUM COMPUTERS
 
Sales Team: Home (Distribution)
VIP
 
Sales Team: Business (Distribution)
ENTATECH
 
Sales Innovation (Distribution)
ENTATECH
 
Marketing & PR Team (Distribution)
XMA
 
Specialist Distributor
TARGET COMPONENTS
 
Sales Team: Home (Vendor)
AVG
 
Sales Team: Business (Vendor)
LENOVO
 
Marketing & PR Team: Home (Vendor)
SYMANTEC
 
Marketing & PR Team: Business (Vendor)
AMD
 
Specialist Vendor
ANTEC
 
Grand Prix
GEM

Ingham in as MCVuk.com editor

Intent Media, publisher of games industry bibles MCVUK.com and MCV, has today announced two new appointments which bolster both trade publications’ editorial teams.

Tim Ingham, erstwhile deputy editor of print publication MCV, has been promoted to editor of the magazine’s online portal. Launched in May 2007, MCVUK.com rapidly established itself as the games industry’s one-stop destination – breaking a series of exclusive stories which have reverberated around the globe. Tim’s passion for the market and nose for news have seen him recognised as one of the business’s most respected journalists.

Tim will hand the magazine’s deputy editor position over to Jonathon Harker, who joins MCV from editing Gem’s Future In Store magazine. One of the most enthusiastic and knowledgeable writers in the industry, Jonathon’s remit will be to ensure MCV remains the flag bearer for the games industry, combining industry news and analysis with a passion for the medium itself.

“MCV’s reputation for video games industry news is second-to-none, and I’m ecstatic to be tasked with continuing to translate that well-deserved distinction at www.mcvuk.com,” says Tim Ingham, new editor of MCVUK.com.

“My appointment in this dedicated role gives us the opportunity to really spread our wings when it comes to serving the international games community online – from the smallest independent retailer to the biggest publishing behemoth.

“We have grand plans for the site that we’re sure will create a real buzz, and I can’t wait to unveil them to our ever-growing web audience. Without giving too much away, readers can expect to see more interviews with video games’ leading lights, more of the most insightful industry comment the web has to offer and, above all, more of the breaking news the most powerful individuals in games have come to rely on, day-in-day out. ”

“This is as close to a dream team as Intent Media could hope for,” adds Lisa Foster, managing editor of MCV and MCVUK.com. “Both new appointments build on the superb foundations we’ve set in both print and online news reporting, and illustrate our commitment to both publications.

“We’re the only games trade publication in the world that offers both a magazine and an online portal – and we’ll be looking to enhance both over the coming months, as only we can. Figures and reaction from the last year have shown that MCV and MCVUK.com really are the first ports of call for the entire games business. The appointments of both Tim and Jonathon will really strengthen our proposition.”

Ad exec wanted for new online launch

Intent Media is looking for a bright and energetic sales exec to work on a new online-only games project.

The company behind MCV, Develop, Mobile Entertainment and other leading entertainment industry B2B brands is continuing its rapid development in the online arena – with traffic and advertising demand currently going through the roof.

Media sales experience is an advantage, as is an understanding of video games and the online environment. Salary is commensurate with experience.

"This next product will dovetail perfectly with our existing online and print portfolio. It will be our 10th title and our second online-only launch since we successfully rolled out Licensing.Biz in October," commented Intent Media boss Stuart Dinsey

"Intent is an integrated media group with online, print and networking solutions for all our customers. We are proud to be market leader in all the sectors we cover and the team here is tremendously excited about the new launch, which will be revealed in full shortly."

The sales position is based in our Hertford offices. Find out more about us at www.intentmedia.co.uk, www.mcvuk.com and www.developmag.com.

If you fancy the challenge of helping us to launch this exciting new online
project and build a fast-track career in media, please contact: Orlaith.Kennedy@intentmedia.co.uk.