Google and Twitter confirm London Games Conference keynotes

Google and Twitter will take to the stage at the only event which brings together executives from the games industry, across the disciplines of marketing, sales and media. The title of the 2012 event is ‘Digital discovery and distribution for games: What works and what’s next’.

The Google presentation will be given by games market specialist and the firm’s Industry Manager for Entertainment Warren Mills.

Delegates will get a guide to search trends in gaming and what they mean during the life cycle of a game. From first announce through to post release DLC.

This focused presentation is vital for anyone looking to ensure their games reach the biggest possible audience across search, YouTube, the Google display network and mobile.

Meanwhile Bruce Daisley, sales director, Twitter UK, will deliver a presentation focused closely on the video games audience.

Insights will be delivered on the trends around games, based on terms and time of day. He will share case studies from games publishers who are getting it right, and describe what best actions can grow followers and engagement, with both free and paid for activity.

Stuart Dinsey, MD of Intent Media said: “It’s important to us that delegates at the London Games Conference get games specific market intelligence and definite next steps they can take to build their business.

“That’s why we’re delighted to partner with Google and Twitter – world leading businesses who will deliver relevant, practical presentations.”

London Games Conference 2012 is organised by Develop publisher Intent Media.

It takes place at One Wimpole Street, London, on Wednesday, November 21st.

LGC consists of a four-hour conference with plenty of audience interaction, plus extra presentation options during the after-event networking dinner for attendees and exhibitors.

Tickets are still available at a limited early bird cost of £199. To attend, contact Hannah.Short@intentmedia.co.uk or call 01992 535 646.

For details on partner packages and sponsorship opportunities, contact Lesley.Blumson@intentmedia.co.uk or call 01992 535 646.

Intent Media’s first iPad-only title reveals top games developers

The answer can be found in a brand new digital book for iPad published by Intent Media and written by the editorial team behind Develop (www.develop-online.net) – the leading international publication for games developers.

Develop 100 is available now on iPad and produced using key data from GfK Chart-Track to list the best games developers in the world based on UK revenues generated by their games.

It is available only for iPad, and costs just £4.99. That includes profiles on each of the 100 studios, sales data and statistics, plus background facts and analysis.

The Develop 100 can be found within the Develop magazine app on the Apple Newsstand.

Direct link to the app: http://itunes.apple.com/gb/app/develop-magazine/id468648769?mt=8

This year, EA Canada comes out on top, beating the likes of Nintendo, Ubisoft Montreal, Infinity Ward and Traveller’s Tales to the top spot. The studio has topped the charts three times previously, and continues to innovate and generate huge revenues through its FIFA games.

Some of the most famous studios in the world have also secured a place in the listing – including the likes of Epic Games, Bethesda, Valve, and Naughty Dog. But also featured are independents otherwise left out of the limelight, including the likes of Black Lantern, Pipeworks, Slightly Mad, and Land Ho.

Plus, in the coming months the Develop team will add new top 100 rankings to the listing, covering areas such as online, mobile and social successes.

www.develop100.com

Contact: Michael French, Editor-in-Chief, Develop
Michael.French@intentmedia.co.uk
01992 545 646

About Develop
Develop is the must-read resource for anyone in the business of making games. It’s a powerful force online, with a highly-targeted website at www.develop-online.net offering breaking news and daily, incisive industry content to its 130,000 monthly readers. Develop’s print magazine is an influential industry bible read by an audience of thousands of games development professionals working across 43 countries. Whether you are a programmer, artist, designer, musician or producer, marketer or in biz dev, its mix of news, analysis and opinion on cutting-edge development trends plus key contributions from developers around the world, has a unique voice you want to listen to and you won’t find anywhere else in the games industry. www.develop-online.net

EA Canada tops Develop 100

Every year, Develop audits the world’s codeshops. The Develop 100 features a list of the top 100 studios in the world based on the revenues generated by their games.

The iPad-only edition of this year’s publication is in the Apple App Store now, costs just £4.99, and includes profiles on each of the studios, sales data and statistics, plus background facts and analysis.

GfK Chart-Track data has been used to formulate the list. Chart-Track has the most accurate chart reporting tools on the planet, monitoring the sale of almost every game and peripheral sold in the UK.

This year, EA Canada comes out on top, beating the likes of Nintendo, Ubisoft Montreal, Infinity Ward and Traveller’s Tales to the top spot. The studio has topped the charts three times previously.

Some of the most famous studios in the world have also secured a place in the listing – including the likes of Epic Games, Bethesda, Valve, and Naughty Dog.

But also featured are independents otherwise left out of the limelight, including the likes of Black Lantern, Pipeworks, Slightly Mad, and Land Ho.

Is your team amongst them? Download the book to find out. The Develop 100 is available within the Develop magazine app for iPad.

Click here to download the app now, if you haven’t already got it.

Plus, buying the Develop 100 will guarantee you access to the other top 100s we’ll be launching in the coming months. Vol 1 is for retail sales, but we’ll be adding lists for online, social and mobile standings in future.

New editor appointed at Mobile Entertainment

The appointment reflects the confidence of the ME brand and its central position in the dynamic mobile content community.

Mike will work alongside executive editor Tim Green, sales manager Katy Phillips and staff writer Zen Terrelonge on the daily site, plus conferences and networking events.

As editor, he will help to shape the future direction of ME as it explores the increasing engagement of brands with mobile content.

Mike brings with him an invaluable perspective on global entertainment trends as a regular contributor to the national press, and solid journalistic instincts gleaned from tenures at Treasury Today and other B2B titles.

Stuart Dinsey, MD of ME parent Intent Media, said: “It’s fantastic to welcome Mike to the team. ME has established itself as a hugely respected voice in one of the world’s most dynamic industries.

“Mobile content is growing so fast and changing so rapidly. Mike’s deep knowledge of the wider entertainment space will bring invaluable new perspective as ME marches on.”

ME was early into the mobile content news space, launching in 2005 as a magazine dedicated to pioneering products such as Java games, full track music, ringbacks and ringtones.

Over the years the brand expanded as an online-only destination to track the explosive growth of the market, providing daily news and analysis of apps, social media, advertising and more.

We’ve also created a number of essential ME-branded events. These include the ME Awards, Meet-Up networking evenings, Monetising Mobile conferences and Top 50 Mobile Innovators project.

Mike can be contacted at mike.shaw@intentmedia.co.uk.

Retailers applaud MIRC trade event

Some 280 retailers were at The Brewery yesterday for the third MI Retail Conference & Expo (MIRC) and the vast majority gave the event a great deal of praise.

CY Music’s Chris Yarnton was delighted with the quality of this year’s speakers.

“I got a lot from it, I thought John Straw was excellent and the Expo was also good. It was especially great to see Casio showing off its new synths,” said Yarnton. “It was a great opportunity to network with other dealers and I’ll definitely be back next year.”

Jon Evans from Hollywood Music attended for the first time and seems certain to be a regular from now on.

“I real enjoyed it. I wish I’d done it before and will certainly do it again. The speakers were good and I enjoyed just being able to speak to people. It’s extremely useful getting new ideas and a fresh look at things,” commented Evans.

“The Expo was also really good. We got time to speak to people without being distracted by other things and I met two suppliers that I realised I should at least have accounts with.”

Finian Day-Lewis of Chappell of Bond Street hailed the more vibrant nature of the Expo this time around.

“The speakers were excellent, I thought Straw was very informative and Rick was amusing. When speaking to suppliers, I found the room much more vibrant this year – the Expo part was the best it’s been,” he added.

For moe infomation about the MI Retail Conference & Expo, contact Darrell.Carter@intentmedia.co.uk or Jodie.Holdway@intentmedia.co.uk, or call 01992 535647.

For all the latest news, follow our Twitter feed at @mirc2012. Or visit our dedicated website at www.mirc-expo.com.

MCV launches into India

Intent Media has launched its third international venture, with MCV India now live at www.mcvindia.com.

The aim of MCV India is simple: to become a trusted and prolific resource for news affecting all games industry sectors in the region, encompassing both trade and consumers.

The site offers English language, locally-derived content supported by a range of email services and social media feeds – visit www.mcvindia.com to sign up.

It follows hot on the heels of sister MCV international sites MCV Pacific and MCV Nordic.

MCV India’s editor is Mumbai-based Sameer Desai, a GQ India columnist and founder of IndianVideoGamer. You can contact Sameer on +91 24441807, or email him at sameer.desai@mcvindia.com.

Sameer is working alongside MCV India launch publisher Chris Stanton-Jones, who was formerly head of emerging markets for Sony Computer Entertainment Europe.

To find out how MCV India can support your business year-round across its online, email and social channels, contact Chris on +44 (0) 759 502 4940 or email him at chris.stanton-jones@mcvindia.com.

According to the FICCI-KPMG Indian Media and Entertainment Industry Report 2012, the Indian games business was valued at Rs 13 billion ($259m) in 2011 – up 30 per cent annually.

Intent Media’s managing director Stuart Dinsey said: “MCV India launches ahead of E3 and is a long-term commitment to this exciting market.

“We will have the leading games industry sites in the UK, Pacific, Nordic and India. We offer local content and targeted opportunities for our partners.

www.mcvindia.com

Intent Media retains IBC Daily contract

TVBEurope will again publish The IBC Daily this year and has just announced the exhibition writing team covering the show; it is imperative that IBC exhibitors contact these writers to secure coverage in this year’s Daily.

The IBC Daily is the official newspaper of IBC2012 and is published by TVBEurope, Intent Media, on behalf of The IBC Partnership. Our first editorial deadline for exhibitors is July 11, for the Preview Issue Daily.

The next deadline is August 1, which is the editorial deadline for the pre-printed sections of the five show Dailies at the event.

Our breakdown of halls and writers for 2012 is:

 

Hall 1 – Ian McMurray – ianstuartmcmurray@gmail.com
Halls 2 & 3 – Heather McLean – heather@mclean-media.com
Halls 4 & 5 – Ian McMurray – ianstuartmcmurray@gmail.com
Halls 6 & 7 – Carolyn Giardina – cgiardina@me.com
Hall 8 Video – Michael Burns – freelance.mburns@gmail.com
Hall 8 Audio & Radio – David Davies – ddaviesoffice06@btinternet.com
Halls 9 & 10 – Monica Heck – monica.helena.heck@gmail.com
Hall 10 EBU VIllage – George Jarrett – georgejarrett@btinternet.com
Hall 11 – David Fox – ibc2012@fox-atlantic.com
Hall 12 – Adrian Pennington – penningtonadrian@hotmail.com
Hall 14 – Anne Morris – annelmorris@gmail.com
IBC Outside Broadcast Area – David Fox – ibc2012@fox-atlantic.com
IBC Future Zone & Partnership Village – George Jarrett – georgejarrett@btinternet.com
 
All IBC exhibiting companies should already have received this list from the writers themselves or from Editorial Director Fergal Ringrose.
 
If your company is an IBC exhibitor and is not familiar with the influential IBC Daily, please contact Publisher Steve Connolly (steve.connolly@intentmedia.co.uk, +44 207 354 6000): or Sales Manager Ben Ewles (ben.ewles@intentmedia.co.uk +44 207 354 6000) in London; US companies please contact Michael Mitchell (mjmitchell@broadcast-media.tv, +631 673 0072).
 

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IE rebrands to Installation

Installation Europe has a new name: Installation. The magazine and website has carried stories from beyond the continent of Europe for some time – but it is now reporting on installations, market developments and products that we believe will interest the industry, regardless of where they originate.

Apart from the geographical changes, Installation has a new look. Following the example of Intent Media stablemates PSNEurope and TVBEurope, Installation magazine has a brighter, livelier, more contemporary feel. In addition, Installation’s online brand extensions are now also featured in print.

The Installation portfolio offers the most comprehensive range of solutions for marketing your products & services to the entire AV systems integration marketplace across the EMEA region.

Installation has a combined reach of over 26,000 registered professionals across the professional AV systems integration marketplace, the architect/designer community and members within the CI industry.

Contact the sales team as soon as possible to increase the effectiveness of your marketing plans simply and cost effectively.

Installation Advertising information:

Ian Graham, Sales Manager
+44 (0) 20 7354 6000 
ian.graham@intentmedia.co.uk

Les Wood, Account Manager
+44 (0)20 7354 6000
les.wood@intentmedia.co.uk

MCV Awards 2012: The winners in full

There were no prizes for the format holders. Instead, the top three publishers all claimed multiple prizes while ambitious smaller firms grabbed many others. 

Activision took home four awards: two for the best-selling Skylanders: Spyro’s Adventure (Digital Retail Innovation and New Game Brand) plus the Marketing Team prize, and the night’s most coveted, the Grand Prix.

It was Activision’s first win of the top prize, which recognised key achievements including the introduction of new brand Skylanders at the most difficult point in the console cycle, plus continued success for Call of Duty both in boxed products and DLC sales.

But EA, Ubisoft and Bethesda did not go home empty-handed. 

EA’s Battlefield 3 took the Game Campaign award and the firm overall won the Games Publisher prize.

Wins for Ubisoft were the PR Team prize – voted for by a panel of 100 games journalists – plus the Sales Team award.

Bethesda, meanwhile, claimed the Trade Marketing Team and Digital Distribution Team prizes. 

Elsewhere, Deep Silver won for its attention-grabbing Dead Island social media debut, while 505’s energetic Zumba Fitness took the Sales Triumph prize. 

In retail, John Lewis’ Oxford Street Nintendo shop beat established specialists to Star Store, while Mainstream Retailer went to Amazon UK. ShopTo bested bigger rivals to be named Specialist Retailer, and Games Centre won Independent Retailer. CentreSoft was also named the best High Street Distribution Team. 

Rosemary Buahin won this year’s Special Recognition prize. The trade marketing exec has held roles at Sony, WBIE, Eidos, Novalogic and Acclaim, and is hugely respected for her work with retail.

Here are the winners in full:

PR & MARKETING

Peripherals & Accessories Brand – Turtle Beach
Best Use of Social Media – Dead Island, Deep Silver
New Game Brand – Skylanders: Spyro’s Adventure
Trade Marketing Team – Bethesda
Game Campaign – Battlefield 3, EA
PR Team – Ubisoft
Marketing Team – Activision

RETAIL

Independent Reatiler – Games Centre
Star Store – John Lewis
Digital Retail Innovation – Skylanders: Spyro’s Adventure
Digital Retailer – Steam
Specialist Retailer – ShopTo.net
Mainstream Retailer – Amazon.co.uk

PEOPLE & INDUSTRY

High Street Distribution Team – Centresoft
Sales Triumph – Zumba Fitness
Digital Distribution Team – Bethesda
Sales Team – Ubisoft
Games Publisher – EA

GRAND PRIX

Activision

SPECIAL RECOGNITION

Rosemary Buahin (Sony Compuer Entertainment)