LONDON, U.K. (February 17, 2014) — NewBay Media has announced that Mark Burton has been named Managing Director of NewBay Media Europe | Intent Media. Mark most recently led Incisive Media’s Insurance Group as its Group Publishing Director, where he was responsible for a wide portfolio of magazine, digital, and event properties.
“Mark is an accomplished media executive with an impressive track record,” states Steve Palm, CEO, NewBay Media. “He is the right person to further develop our magazine, digital, and event capabilities and aggressively grow our European business. I am excited to have him join our team.”
At Incisive Media, Burton managed a portfolio of brands that included Post, Insurance Age, and Insurance Hound. During his time at Incisive Media, Mark was instrumental in launching new, data-driven digital products, expanding the Insurance events portfolio into new territories, and gaining substantial subscription growth through digital corporate licenses.
Prior to his most recent position at Incisive, Burton was Publisher of Incisive’s Computer Reseller News (CRN), Accountancy Age, and Financial Director. Earlier experience includes executive positions at VNU Business Media.
“NewBay’s depth and breadth in the markets it serves offers a unique opportunity for growth and expansion,” says Burton. “I am looking forward to working with the team to build on the success of the current products, and delivering the best service we can to our customers. This is an amazing opportunity and I can’t wait to get started.”
Mark takes over the position from Stuart Dinsey, who left the company in October.
Mark will work out of both the London and Hertford NewBay Media Europe offices, and will report directly to Steve Palm. He can be reached at firstname.lastname@example.org.
About NEWBAY MEDIA EUROPE | INTENT MEDIA
NewBay Media Europe’s portfolio is focused on six business markets — Games, Music, Toys & Licensing, Mobile & Computing, TV & Audio Visual and Active Lifestyle. Intent’s dynamic media capabilities include over 16 magazines, 20 events and dozens of digital properties delivered across an array of platforms. NewBay Media Europe’s brands include Pro Sound News Europe, TVB Europe, Installation, Develop, MCV, MI Pro, Audio Pro and Licensing.biz. For a complete list of NEWBAY MEDIA EUROPE’s brands, media and reach capabilities, please go to www.newbaymedia.com.
About NEWBAY MEDIA
NewBay Media is positioned at the center of the world’s most dynamic industries—Music, AV/Pro Audio, Consumer Electronics/Gaming, Video & Broadcast, and Education. We connect and inform millions of constituents in these industries through our award-winning content, integrated media capabilities, and high-profile network-building and informative events. NewBay proudly serves some of the broadest BtoB professional and music enthusiast communities in the world through over 60 print and digital publications, 100 integrated web and mobile applications, 75 conferences and conventions, custom marketing services and e-commerce capabilities. Find out more at www.newbaymedia.com.
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